The answer that would best complete the blank is "revenue" as it would play a key role in pricing.
This refers to the total amount of income that is gotten from the sale of goods in a marketplace.
Hence, we can see that when pricing a company based on its value, the revenue of the company would be important as it may play an important role in pricing.
Read more about revenue here:
https://brainly.com/question/16232387
