krystelhaneg krystelhaneg
  • 23-04-2020
  • Social Studies
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Two things I have to remember about Qualitative Research:

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zoevatuna2214
zoevatuna2214 zoevatuna2214
  • 23-04-2020
Qualitative market research questions are most effective for those looking to carry out one-to-one or focus group-style interviews to understand how your target demographic thinks and feels; and why they make certain choices. The key qualities of a good qualitative research question are:

Being able to discover problems and opportunities from respondents
Open-ended in nature
Easy to understand and digest with no need for clarification
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